Make Your Mobile App Marketing a Triumph
If you are creating a mobile app, you have probably puzzled over how to attract and maintain users’ attention. Getting a mobile app approved in the AppStore is only the first step towards commercial...
View ArticleWhat’s the Perfect Timing to Start Mobile App Development?
It’s amazing to learn that only 50–60% of all mobile apps have a marketing budget. For this reason, any marketing efforts targeted at promoting your mobile app are very likely to pay off. For the best...
View ArticleWhat Adobe Has To Say About Mobile App Market
Adobe’s latest report about mobile excellence and mobile app market is based on research among 3,000 marketing professionals, and it looks like many more companies are ready to go mobile. Of the...
View ArticleTypical Mobile App Development Barriers
What obstacles do you face in mobile app development? Statistical data from the Adobe Mobile Excellence Report illustrates some common issues. According to 3,000 respondents from marketing departments...
View Article4 Experts Discuss Mobile App Development and Marketing
I’m happy to finally publish an interview with an expert I conducted some time ago. In addition, I’m ready to cover new topics, so please let me know what you’d like to learn from the experts about...
View ArticleHow Much Does It Cost to Make an App? Part I
The growth in the usage of smartphone and mobile apps has made developers and marketers interested in using this new marketing channel or even producing an entirely new independent product. There are...
View ArticleEnterprise Mobile Solutions in Healthcare: the Internal Case
Why do enterprises go mobile? The well-known motivation is to build closer relationships with customers. Another important one, empowering internal communications, is frequently overlooked, however....
View ArticleYour Guide to Mobile App Development Costs
The first step to creating your mobile app production budget is to define and quantify the mobile app development costs. As with any other product, these costs can be divided into two categories: fixed...
View ArticleMobile App Analytics for Beginners: Where to Start?
Analyzing mobile app usage is essential to get a better picture of your client’s interests, hobbies, preferences, and behaviors in general. Analytics data will help you make decisions that are more...
View ArticleUsing Your PDF Files in Mobile Marketing
Practically every company has PDF files, whether they are catalogs, brochures, event schedules, reviews, pricing lists, reports or white papers. PDF files are the result of time-consuming cooperation...
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